Dream Body – Privacy Policy

Effective Date: 29/08/2025


1. Information We Collect

We collect only the information necessary to deliver your personalized AI fitness experience:

a. User-Provided Information

  • Profile details (name, age, biological sex, height, weight)

  • Fitness information (activity level, dietary preferences, goals, available equipment)

  • Body photos for AI analysis and progress tracking

  • Your preferences and fitness goals

b. Automatically Collected Information

  • Device information (e.g., device type, OS version)

  • App usage data (e.g., features used, session duration)

  • Error logs to improve app performance

c. Payment Information

  • Payments are processed securely via the App Store. We do not store or process your card information directly.



2. How We Use Your Information

We use your data to:

  • Analyze your body composition using AI (BMI, body fat estimates, muscle mass)

  • Generate visualizations of your fitness goals

  • Create personalized workout and nutrition plans

  • Track your progress over time

  • Improve app features and performance

  • Provide customer support

We do not sell or rent your personal data.



3. Photo Processing & Face Data

Face and Biometric Data:

  • We do NOT collect, store, process, or retain any face data or biometric identifiers.

  • While your photos may include your face, we do NOT perform facial recognition, face analysis, or any biometric identification.

  • Our AI analyzes body composition only – no facial features are processed or stored separately.

Body Photos:

  • You upload photos for body composition analysis and progress tracking

  • Photos are processed using AI to estimate fitness metrics

  • Photos are stored securely in encrypted cloud storage

  • You can delete your photos at any time through the app

How Photos Are Processed:

  • On your device: Initial validation and optimization

  • Our secure servers: Coordination and storage

  • AI partners: OpenAI analyzes body composition; Replicate generates goal visualizations



4. AI Processing & Accuracy

What Our AI Does:

  • Estimates body composition metrics (these are approximations, not medical measurements)

  • Creates visualizations of potential fitness transformations

  • Generates personalized workout and meal plans

  • Provides confidence levels (high/medium/low) for measurements

Important Limitations:

  • AI estimates are not medical advice

  • Generated goal images are artistic representations, not guaranteed results

  • Always consult healthcare professionals for medical guidance

  • Individual results will vary

AI Training:

  • Your data is used to improve your personalized experience only

  • Your data is NOT used to train general-purpose AI models

  • We will never use your photos to train commercial AI systems without explicit consent



5. Third-Party Services

We use the following services to support app functionality:

  • OpenAI: Analyzes photos for body composition (text-based results only)

  • Replicate: Generates AI visualizations of fitness goals

  • Supabase: Secure cloud storage for your data

  • Apple App Store: Processes payments securely

Each service has its own privacy policy. No face data or biometric identifiers are ever shared with these services.

We do NOT use:

  • Advertising networks or tracking

  • Marketing analytics tools

  • Social media pixels

  • Data brokers



6. International Data Transfers

Your data may be processed outside the UK (e.g., in the United States by our AI partners) with appropriate safeguards and in compliance with UK GDPR requirements.



7. Data Storage & Security

  • Your personal data is stored using industry-standard encryption

  • All data transmission uses HTTPS/TLS encryption

  • Photos are encrypted in our cloud storage

  • We implement strict access controls and regular security audits

  • While we take extensive measures to secure your information, no system can be 100% secure



8. Your Rights

You can:

  • Access, export, or delete your data from within the app

  • Correct your data by updating your profile

  • Request a copy of all your personal data

  • Object to certain types of processing

  • Withdraw consent at any time

Under UK GDPR, you also have rights to:

  • Data portability (receive your data in a portable format)

  • Restrict processing in certain circumstances

  • Lodge a complaint with the Information Commissioner's Office (ICO)

To exercise any of these rights, contact us at: [email protected]



9. Data Retention & Deletion

How Long We Keep Your Data:

  • Profile data: Until you delete your account

  • Photos: Until you delete them or your account

  • AI analysis results: Until account deletion

  • Technical logs: Automatically deleted after 90 days

Deleting Your Data:

  • Delete individual photos anytime in the app

  • Request complete account deletion via email

  • We'll delete all your data within 30 days of request

  • Some data may be retained only for legal compliance



10. Children's Privacy

Dream Body is not intended for users under 18. We do not knowingly collect data from anyone under 18 years of age.



11. Changes to This Policy

We may update this Privacy Policy as our app evolves. If we make significant changes, we'll notify you in the app or by email. Your continued use after changes means you accept the updated policy.



12. Contact Us

If you have questions or concerns about privacy, reach out to us:

Email: [email protected]
Address: 4th Floor 399-401 Strand, London, United Kingdom, WC2R 0LT

Response times:

  • General inquiries: 2-3 business days

  • Rights requests: Within 30 days as required by law

  • Urgent privacy concerns: Within 24 hours



Last Updated: 29/08/2025
Version: 1.0

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